First -- What's Your Platform?
Attention Newbies: If you're just getting started -- then read this before scrolling! It will drastically simplify all the different tools you're about to see...
The first step in launching your business is choosing the right platform...
Your platform is the foundational infrastructure that runs your business. Platforms are a big reason why it's constantly becoming cheaper & easier for new entrepreneurs to find success. So picking the right one is important!
You've probably heard of many different platforms already: WordPress, Wix, SquareSpace, Shopify, BigCommerce - there's a ton of these things popping up. And it can be confusing when you're getting started...
So let me simplify. Here's the platform you'll want to use for your specific situation -
- Amazon: Do you want to start selling on Amazon? Then Amazon will be your platform.
- Shopify: Do you want to start your own ecommerce store? Then Shopify will be your platform.
- WordPress: Starting any other business that needs a website? Then WordPress will be your platform.
While platforms like Wix & SquareSpace are easier to learn, you'll quickly become frustrated by the lack of power and flexibility as your business starts to grow. So stick with WordPress or Shopify -- or ignore both of them (for now) if you're starting an Amazon business...
Once you know the platform your business will launch on -- scroll down and find the best tools for the job!
Selling On Amazon
Product Research & Selection
Use these tools to identify profitable products you can source & launch on Amazon
(Or check out my full guide on Amazon Product Research & Selection)
Keyword Research & Rank Tracking
Use these tools to identify profitable keywords (search terms) to target with your listing & marketing
(Want to know more about Amazon keyword research? Check out this guide)
Amazon Listing Creation & Optimization
Use these tools to craft the perfect product listing before launching your product
Data & Analytics Tools
Make sense of your Amazon traffic & sales data with these tools.
Amazon Feedback Management & Customer Support
Enhance your customer experience & drive great reviews with these tools.
Product Launches & Giveaways
Use these tools to quickly drive sales & reviews into your Amazon products (grey area of Amazon's TOS).
Amazon PPC (Sponsored Ads) Tools
Use these to optimize & automate your paid advertising on Amazon.
Amazon Landing Pages & Feedback Funnels
Use these tools to quickly launch Amazon-specific coupon & review funnels.
Logistics, Inspections & Freight Forwarders
Use these service providers to ensure your inventory makes it from the factory to FBA safely.
Your Factory > Product Inspection > Freight Forwarder Ships > Middleman Warehouse Preps > FBA Warehouse > Your Customer
Arbitrage & Flipping
Getting started & building cash with arbitrage & flipping? Use these tools to streamline & grow.
(Check out my guide on Getting Started with Retail Arbitrage)
Amazon Finances & Accounting
Pay minimal fees & save money with these services.
Other Recommended Tools & Services for Amazon
Building WordPress Websites
Domain Names & Web Hosting
Use these to purchase domain names & web hosting for your websites.
WordPress Design Tools & Themes
Use these to make your WordPress website beautiful & effective.
Use these to add powerful features to your WordPress site.
Order Processing & Checkout Systems
Use these to quickly start accepting customers & processing payments.
Building E-Commerce Websites
Platforms to Build Your E-Commerce Store
Use these to build beautiful, high-converting ecommerce websites.
Tools for ALL Websites
Tracking, Analytics & Optimization
Use these to track visitor behavior & give your customers what they want.
SEO & Link Building Tools
Use these to drive more organic traffic from search engines.
Landing Page Builders
Use these to build landing pages & marketing funnels.
Email Marketing & Marketing Automation
Use these to engage your audience & manage customer relationships.
Lead Generation & Sales Tools
Use these tools to move prospects down your funnel & convert them to customers.
Social Media Management & Marketing
Use these tools to boost social media traffic & engage your audience.
Other Marketing Tools
Business Management Tools
Basic Productivity Tools
Use these tools -- period...
Communication & Project Management
Use these tools to communicate & collaborate with your team.
Remote Teams & Outsourcing
Use these to hire & manage your team.
Organization & Systems
Use these to keep your team organized & efficient.