Hi, the link for the excel work book seems to be broken. when I try to enter my email id, it keeps hanging out and does not allow me to download. Is there any way to get the excel file downloaded.
855 Comments (page 9)
Will, great article. Most actionable guide I have yet found. If a product otherwise looks good (using your worksheet and the other parameters you outlined), but has a high keyword competition ratio on Amazon (at or near 1.0), should that be a disqualifier for someone just starting out?
Hey Sandy, I'm sorry you're having trouble. Use this link! https://startupbros.com/workbook/
Hey Matt, not necessarily. If a product looks good and there's opportunity then you can potentially outrank competition organically with a killer listing, images, reviews and all the other signals that Amazon likes to see. Keyword competition is mainly for PPC and that just means that it's worth going after if you have some money to put behind ppc ads because other people are finding their ads profitable. See it more like an opportunity :)
Hi, unable to download sheet, would really wanna take a look at it. I read the whole article, dont you think i deserve it?😀
Of course! Thanks for reading and if you have any questions at all feel free to reach out :) Here's the link to the workbook! https://startupbros.com/workbook/
Hi Will: Thanks for your guide!! It has so much useful information. However, I am not able to download your workbook. Is it now only available to your coach membership only?
Wow...Thanks a million sir. I have never read any report or article as comprehensive as yours. Coincidentally, I ran into your article as I was planning to start my e-commerce business. And it was a miracle that I found you. Thanks for all you do for young entrepreneurs like myself. God bless you sir!
I’m happy to have somebody on my side when i strat in to a new business:) i whant to read more from you. Great information.
Thank you so much for reaching out! Glad you like the post :) Don't be a stranger!
Hi, supposing you buy from alibaba...do you ship directly to amazon warehouse??
Hi there, I too am also unable to download your Product Research Workbook?
Hey, I liked your post and it would be helpful for everyone.
Hey Cozza, Check out this link: https://startupbros.com/workbook/ You can use the link to download a copy for yourself. Make sure to select file and make a copy
You don't want to ship directly to Amazon warehouses because Amazon has specific requirements to accept products into their warehouse. Once you learn how to do it yourself you can hire a company to prep the products for you like FBAinspection.com
Hi guys, info is spot on and made this whole process a lot easier. I have a product that fits perfectly in the parameters on Amazon.com, and in an industry I’m genuinely passionate about, however on the UK site revenue volume isn’t as high (I’m based in UK). The product goes by lots of different names which the viral market intelligence free version won’t give info on so I wonder if I took them into account I’d be in that ‘sweet spot’.I’m thinking to go ahead with the product on the basis that if I can get to understand the product and process on the UK site I can transition over to the US market when I’ve got my head round it all. Thoughts?
Hey Zach thanks for reaching out :) In general, if you found a product that you're passionate about then no matter what problems you run into you are more likely to push through them. The easiest and biggest market to launch in is the US because the demand is there. However if you launch in a smaller market like the UK then there is more room to learn the process which makes launching in the US later much easier. The worst thing you can do is not take action. Launch in the UK and aim to break even. Then lower your costs by launching in the US and then scale with PPC ads inside the US. I think you're heading in the right direction. If you need anything else at all please ask away!
The number in unit sales column is the sales per day or per month? How to find out this number without Viral Launch? I have been analyzing BSR in FBA toolbar to find out # of sales in particular category per day. But, the numbers look much lower then you have in your spreadsheet "av. unit sales" column. Even with lowest BSR of 250, # of daily sales is around 87. Do I need to multiply that by 30 days and put in my spreadsheet? Is there another way to find out this number? I know it is easier with Viral Launch but, it is a bit pricey for the beginner. Thank you
So glad you found the guide! If you run into any issues please reach out :)
To determine successful product sales, first thing first, we need to understand what makes a product profitable. Criteria like popularity, competition, category, and shipping weight all play a big role here. Then we can identify items which meet most of the criteria. Let me know if you can think of any other ways of finding the best items to sell on Amazon.
Great insight Victoria, it's those lesser known criteria that really makes a product unprofitable.
Hey man. Here's the link to Will's worksheet. It's an Excel file so shouldn't be a problem to download. https://startupbros.com/workbook/ Again, thanks Will. This is awesome!
I used to do a lot of ecom (retail arbitrage and dropshipping) and still do a bit today - but my agency takes up so much of my time. I think you're spot on when you talk about impulse buying. The brain is literally wired to be biased towards impulse buying! I'm a huge fan of using psychology to understand and leverage people to take action *cough cough ... buy* I use Triune Brain Theory anytime I'm selling or pitching ... Basically, there are three parts of the brain. The reptilian brain [responsible for instinct / fear / desire] The limbic brain [responsible for emotion and sensation] And the neo-cortex [responsible for logic] When we pitch impulse level products, we make it EASY for the reptilian brain to say "yes" and make it HARD for the neo-cortex to say "no." That's why I love love love that range. Great stuff Will!
Hey Andrew thank you for the extremely insightful comment. I'm huge on psychology, I went through a brain binge a while back reading everything I could haha. Thanks for checking out the article!
Fantastic content, i’ve learnt so much just from spending afternoons reading through your blogs! After getting started with my Amazon I was recently hit with a ‘design right infringement’ with Amazon removing my product. From some research I can see this was likely due to the design rights already being claimed by another company who I imagine strategically reported my product (manufactured in china wholesale) after it started selling so well. I was really disheartened, as thought I had considered everything! I guess my main question is, how do I avoid this happening in the future? I’ve found some other viable products but now concerned I’d get another violation and have my account compromised. I have no idea how I can find out if somebody already has the “rights” to a design before I list it, do you have any advice or tips on avoiding this and what considerations to make? You can read my full story on the Amazon Seller forums here: https://sellercentral-europe.amazon.com/forums/t/design-right-infringement/199391 Look forward to any insights you may have, keep up the amazing content!
Hey Nathan, we would love to talk through this with you. It seems to me like you're being targeted and that happens when you're making sales and other sellers are threatened. Can you email us so we can dig into this further. bros@startupbros(dot)com
I NEVER comment on blogs but your blog is amazing and this spreadsheet is a lifesaver so I had to. I am going through a list of products and this makes it so much easier to decide! I've had "analysis paralysis" for a couple months now and feel this will help me get over it. Thank you so much!
That's incredible to hear! Thank you so much for commenting and taking the time out of your day do it :) If you have any questions at all I hope that you come back and ask!
Wonderful article!
Thanks for checking out the article!
Do you offer a course to help new comers more person to person
Out of the box thinking. Fantastic.
Thanks for checking out the article Saravana!
We do! Check it out here if you want to know what it's about :) https://startupbros.com/amazon-course/
Thank you for this very interesting blog post ! I read it 3 or 4 times. :) My question is as follows: you refer to the 3x rules. Does your coefficient include costs such as freight or comissions on sales by Amazon or is it just selling price of the manufacturer x3? (sorry if my english isnt that good)
Hey Obso the reason you want to sell a product 3x the cost is because there will be fees associated with selling and you want to account for those. So to answer your question the 3x coefficient does take into account the fees. Your profit will be less than 3x but it will still be a good profit.
Thank you very much for your answer Will. Greetings from France.
Hey, I love going to France! Glad that you're here reading the blog :) And if you have any questions at all please don't hesitate to ask.
Wow! I feel like I just took a MBA course on Amazon! Thanks!
Thanks for checking out the article Vicky! Reach out if you have any questions at all.
Thank you so much! I read every your post about Amazon niche sites. They’re so great and useful for me. Thank again! Good luck for you!
I have been looking for products in JS to start in FBA I have been doing different searches in Amazon Mexico for more than 1 month but it sends me to very saturated products or where there are no possible improvements in the product, apart from not meeting the criteria to start selling that product in FBA and in some cases I find very limited searches where there are only a few sellers selling but they do not have many sales or even are prestigious brands. Amazon Mexico is a small market compared to Amazon USA so there are products with good sales but a few sellers are making those sales. In this case they recommend me to do since if I continue doing searches I will see the same products.
Thanks for checking out the article Rahul!
Hey Abraham, thanks for reaching out and reading the article. It would make sense to start selling on Amazon US because its a larger market where you can reach sellers. It happens often with these smaller markets where there aren't many products or opportunities and then the solution becomes to sell on Amazon US. Is that something you're open to doing?
Yeah, I'm thinking about but if I sell on Amazon is more expensive well with the fees of FBA. I need to think what is the market for me thanks for the help
Yea it completely depends what you want to do. Amazon is a great place to start when you don't have an audience. Once you have sales on Amazon and an audience built up you can move on to your own website.
Hi in your guide you recommend pay the tool viral launch but what pricing plan do you recommend me, I want to start selling my first product because I saw the beginner plan is very simple so is it better buy the pro plan or the beginner?
Hey Abraham, you want to keep your costs as low as possible when you're starting out. The beginner plan should be good to get started and to launch your first product. Remember stay lean and don't spend all your money quickly.
I really appreciate the well written and beautifully described tactics in business. i am an aspiring amazon entrepreneur and all the info here has been very useful but i just want to know where i can buy products from and how do i get them to amazon fba centers and how do i actually get started.(after finding my product).
Thank you for the great article. I just found out about you and I wonder if you update the sheet for products as this article is 2 year old. I and many new students like me would be very happy if you put new list out there. thank you
Hey Will. You state "I’ve now personally sold over $100-million in physical products online (for new readers – you can view my current sales stats here)" Question regarding your "personal" sales numbers. Are these businesses you personally started from scratch and brands/products you developed? Doing a quick google search it appears that the company Simply Organic Beauty was possibly created by your father and Holistic Hair maybe you possibly created as a piggyback site selling his products and using those exclusive distributor relationships? If so, that would be somewhat deceptive to not disclose but instead claim those as your personal sales...considering 90% sales is via Simply Organic, am I wrong? I think your readers would transparency with things like this and to know what you "personally" have done (started) on your own.
Hey Will, I have never commented on the web before but I really wanted to take the time to thank you for all your hard work in these guides..they are amazing! I've read so many different guides and watched so many videos but yours are the best by far. I love how you really show your personality through your writing and videos, so interesting, insightful and a really enjoyable read..I'm hooked. I'm going to use all of this information to change my life! Thanks so much. Stay Awesome! Kimmy
Hi Will, I'm just discovering this post in 2020. Better late than never, I guess. I'm a ebay reseller (new at that), but I'd like to try Amazon once I get a grip on the first. Do you feel that the workbooks/spreadsheets are applicable to this platform? I feel that all the nitty-gritty details and points in your spreadsheet are universal, but I don't want to make that assumption. Furthermore, do you feel that the principles outlined in this makes sense for someone who wants to focus solely on reselling? I look forward to your thoughts.
Hi Will, Thanks again for the great article you wrote. About the product discovery stage, when I'm searching for products on Amazon, I have some products on the first page that doesn't match exactly what I meant to look. For example, I searched for "Foot Soaking Bath Basin for pedicure and massage." Some of the products are simple and some with extra benefits. Do I need to count all the results or to filter just what are the same products?
Thank you very much for this in-depth guide. It has everything I need to launch my next product with much confidence. I tried to download the workbook guide multiple times, but the system is not sending the free guide to my inbox. Many of the guide sections depend on this worksheet that I really appreciate it if you can send it to me. Appreciate your assistance
